Well folks, we are entering into the throes and last days of David Hall and the financial empire known as Quicken Loans.

I have reason to believe that the mortgage craze and refinancing boom of the past 5 years is coming to an end. Rock financials last hoorah is with their newest strategy, getting those on variable rates to convert to fixed rate loans.

it's widely known that the rising interest rates can kill a housing boom and also keep current homeowners from refinancing mortgages due to the higher rates.

Rock financial became a jugernaut when interest rates were declining. Homeowners could choose to keep re-financing, rolling in debt and obtain a lower interest pymt about once every 2 years. They would break even in 12 months of the refinance costs.

The last gasp of any interest rate cycle is always to get those you sold variable arm's to to convert. After this last gasp Rock will be back to selling new mortgages only and far fewer cause those that qualified under the 0% rate will find it more costly to get em.

What can all of this mean?

Best case scenario this could mean an end to the discretionary advertising budget of Rock financial. We may very well be in the last months of a Rock-Pistons relationship, best case scenario that is.

No more having to watch grown men wrestle young kids for a flimsy Rock/pistons shirt. No more cheesy Rock swag to look at. No more david Hall commercials on the radio.

This is the closest I can get you Utopia.

Better not tell my neighbor that works for Rock. His daughter likes those commercials.

I could care less really. Since they tried to steal 500 bucks from me I can't stand them anyway.

Skelly's going to be crushed.

I'm guessing that this is why Dan Gilbert moved his $ to a more stable enterprise (The Cavs).

My Brother in law is in the mortgage biz and is doing great right now with the change in the way credit card companys are demanding payment. Mandatory minimums doubled and lots of poorer families who were stretched to begin with now face the prospect of essentially another bill. He's getting folks who were leary of selling off their equity before but now have no alternative.

I am in the mortgage business and my guess is you are too, Gecko. Everything Gecko said is correct. However, as some of you know, David Hall has been feeding us shit on the radio anyways. Most of the stuff he says about the market is bullshit, as he feeds on the people that really don't understand anything about the mortgage world.

So if he can keep preying on those same people, he'll be fine. If not, say goodbye to David Hall.

I am in the mortgage business and my guess is you are too, Gecko. Everything Gecko said is correct. However, as some of you know, David Hall has been feeding us shit on the radio anyways. Most of the stuff he says about the market is bullshit, as he feeds on the people that really don't understand anything about the mortgage world.

So if he can keep preying on those same people, he'll be fine. If not, say goodbye to David Hall.

I cannot claim to be part of the mortgage brotherhood.

You're right in Hall.. they prey on people putting them into mortgages they can't afford. This will come home to roost for them sooner or later.

Good luck in the mortgage biz Big Mo.

I know nothing about the mortgage business but I was just wondering if anyone knew Rock's advertising budget? These guys are on every tv/radio station multiple times a day. They must be rolling the dough.

Gecko, I don't know anything about the mortgage business, but I think Rock Financial will easily carry on with David Hall's sensuous voice and vivid good looks.

Gecko, I don't know anything about the mortgage business, but I think Rock Financial will easily carry on with David Hall's sensuous voice and vivid good looks.

Well, if your are Hot for Hall you can sometimes catch him at the Starbucks in B'ham. He gets his no fat whip latte their on occasion.

Well, if your are Hot for Hall you can sometimes catch him at the Starbucks in B'ham. He gets his no fat whip latte their on occasion.
He buys those for me, he really doesn't like Starbucks.

i thought this thread was going to be about his cocaine addiction (allegedly).

fuck david hall. he's a nobody with an annoying voice.

You ever realize how annoyed Chauncey looks and sounds when he's in commercials with David Hall? Kind of like: "Give me my pay-check and let me get the fuck out of here...."

On the flip side, David Hall is trying so hard to be Chauncey's friend.

He's bound to turn up again selling something on TV.

Maybe the time is right for Gardner-White to make a move.

http://www.mortgageinsiders.com/media/image/hlbp/glam/about_rf.jpg


The face and voice of Quicken/Rock leaves

December 16, 2007
BY TOM WALSH
FREE PRESS BUSINESS COLUMNIST

David Hall, the ubiquitous television and radio pitchman for Rock Financial, the Michigan mortgage-lending arm of Quicken Loans, has left the Quicken/Rock organization.

"David Hall is no longer employed by Quicken Loans/Rock Financial. Out of respect for the privacy of its employees and former employees, the company does not comment on the nature of, or reasons for, anyone's departure from the organization," the company said Saturday in a statement released by Elizabeth Jones, its vice president for communications. She declined further comment.

Dan Gilbert, founder and chairman of Quicken/Rock, is the company's owner and driving force. But it was Hall who was the mortgage giant's best-known employee, at least until the past couple of years when Gilbert bought the Cleveland Cavaliers basketball team and made huge news last month with his decision to move Quicken/Rock's headquarters and 4,000 employees from Livonia to Detroit.

Hall joined the company in 1985 when it had only 200 employees. He became a superstar salesman, ran Rock's Troy office and rose to be a senior vice president of the company.

His omnipresent face, voice and enthusiasm as the company spokesman on TV and radio commercials made him virtually synonymous with the Rock Financial brand. References to Hall had disappeared from the Quicken/Rock Web site by Saturday. Neither Hall nor Gilbert could not be reached for comment.

I heard Gilbert was sent a drunken voicemail from Hall and Chauncey calling Lebron a fag.

Shouldn't be a fireworthy offense,as long as he mentioned 22

Maybe the time is right for Gardner-White to make a move.

http://www.cyberactivesites.com/radioreunion/pictures/rr-05058.JPG

Wait a second, motherfucker.

^That line is so much more funny now.

I like the Piston/Cavs angle though. Fred McCleod has already overloaded Hall's voicemail box condemning the guy to hell.

If he's smart, he gets away from the real estate business in general.

Maybe he took a life-long vacation to Utah...

Ben Wallace: No Way, not Utah!!!

David Hall from Rock Financial is out at the company he put on the map. Most Detroit radio listeners won’t be sad that he is gone. Hall used his advertising dollars to weasel himself onto the radio. Remember him co-hosting the Lions Monday Night Show on 97.1? He was only able to do it because he was spending Rock Financial’s money on advertising all over town. He was forced down more than one PD’s throat in the name of the almighty advertising dollar.

Hall’s departure is likely because of the soft mortgage market, but one has to wonder of Mr. Hall’s intense party lifestyle had anything to do with his demise. The Insider has spent many evening in Detroit downing the red bull with the red head!

Knowing what the Media Insider knows about Hall, he should write a book. His story is fantastic, we’ll wait to see the ending.

http://detroitmediainsider.com/

hahaha, I got tired of seeing this asshole all the time anyway, pretending he was a Pistons fan.

Ex-Rock pitchman resurfaces as consultant, works on book

By Tom Henderson (thenderson@crain.com)

http://www.crainsdetroit.com/apps/pbcsi.dll/bilde?Site=CD&Date=20090302&Category=EMAIL01&ArtNo=303029998&Ref=AR&MaxW=290&MaxH=400
Former Rock Financial pitchman David Hall, photographed at Comerica Park, where he has a suite. Hall now operates a consulting and marketing firm.Photo credit: Tom Henderson/Crain's Detroit Business

http://imagec10.247realmedia.com/RealMedia/ads/Creatives/crain/CDB_OZ_BOYDEN_HLTHCARE_ROS_0309/boyden-ad300x250.gif (http://oascentral.crainsdetroit.com/RealMedia/ads/click_lx.ads/www.detroitbusiness.com/email01/news/-1303029998/L23/1967846618/Middle/crain/CDB_OZ_BOYDEN_HLTHCARE_ROS_0309/boyden-ad300x250.gif/30555572416a7967674d414141365271?x)

As one of the most recognized pitchmen in local advertising circles in recent memory, David Hall figures he knows a thing or two about focusing a pitch and making it reach its target audience.

For years, Hall was the fresh-scrubbed face and high-pitched voice of Rock Financial, a senior vice president who became far more known for his media presence than for the many millions of dollars worth of loans he and his team closed in the Rock/Quicken Loans Inc. world.

To put what he knows to use, Hall has founded DHall Ventures L.L.C., a Birmingham-based consulting and marketing firm. It may come as a surprise to some that after all his years on the air pitching mortgages, Hall is just 38.

Hall is branching out into other media, as well: He has begun work on a book intended to be a behind-the-scenes look at what became of the overheated mortgage industry, a combination of his experiences at Rock and his take on the industry in general.

Hall was such a ubiquitous presence — in addition to radio and TV spots, he co-hosted a three-hour radio show each Sunday on WJR 760 AM — that people often were surprised to find out he headed up Rock's lending team, too, and for years had a been a top producer.

But in December 2007, Hall was terminated, without public explanation from him or Quicken.

The action set off a whirlwind of speculation and rumors in the blogosphere. The rumors included allegations of mortgage fraud, that he was trying to form a rival mortgage company and even that he surreptitiously sold the Rock/Quicken suite at the Palace for a Hannah Montana concert.

Elizabeth Jones, Quicken's vice president of communications, said nothing at the time, other than that Hall's termination had nothing to do with mortgage fraud or similar allegations.

Hall lay low and has continued to remain below the radar, even after co-founding his company last June with Erica Vandenberg, vice president of operations. Until last week, he had declined all requests from local media for comment about what had happened at Rock and what he was up to.

Last Tuesday, Hall discussed his new business, his book, his days at Rock and his termination.

What did you do after you left Rock?

Basically, I took six months off. I spent some time with my mom in Florida. I spent time figuring out what I wanted to do next.

As I understand it, your termination at Rock came out of the blue.

I had seen some writing on the wall, but I was surprised by the suddenness of what happened. ... I'd had some indications that led me to believe that my time there was not going to go on forever.

Word was the termination included your team. How many on the team?

Six.

What was your reaction?

It was a big change. I'd been there 12 years, and I'd spent most of that time working 80-hour weeks. ... I was in the office every Saturday. We did the radio show from 9 to 12 every Sunday and then I went into the office. Monday through Friday, I was there from 7 in the morning to 8 at night, if not later. Twelve years of that and then suddenly...

It was painful?

Yeah. Breakups are hard. It was a tough thing to deal with. When you put a lot of yourself into something, when it ends, it's hard. Dan and I had developed a relationship. He taught me a lot. When he was looking at buying the Milwaukee Brewers, I went to the meeting with Bud Selig with him. When he was looking to buy Rawlings, I went to the meeting with him in St. Louis. We were close. We were very close.

So, what happened? Was it strategic? Dan wanting to play down the Rock brand? Was it because he'd bought the Cleveland Cavaliers and wanted to step back from the Pistons? Was it personal?

I think it was all three. There was a series of events in 2006, 2007 where I didn't see my position in the organization expanding. I had always been a growth guy. My role had always expanded. But there were disagreements over how to do things. I wanted to continue to grow my role, and I wanted to grow the Rock brand. Moreover, there were internal things going on at the company that I couldn't overcome.

(Quicken's Jones said Thursday: “We're not going to comment on the circumstances surrounding Mr. Hall's departure from the company. We wish Dave the best of luck and success in all his future endeavors.”)

As you know, the blogosphere went crazy after you left. It went on for days. Did you ever feel like you were hung out to dry a bit? That Quicken could have done more to put the rumors to rest? Or to explain a bit better what had really happened?

I don't know what to say. A lot of crazy lies and rumors were surfacing. When you work somewhere for 12 years for 80 or 90 hours a week, and it's your whole life, if you part ways, you'd like to think your employer would have good things to say about you. I'd helped them grow and achieve a lot. But I don't spend a lot of times thinking about the breakups I've had.

As the mortgage business really heated up, with all of the refinancings and no-doc loans and what not, was there a point when you said to yourself, “This is getting out of hand”?

I don't ever recall thinking "Oh, man, this is getting out of control.' I just thought, "Things are really opening up.' If you remember, the Bush administration and Alan Greenspan wanted to open up home ownership to everyone, and in the real estate business that was great news. I'm not blaming the Bush administration, that's the last thing I'd do, but they were pushing it. You get caught in the euphoria. It was like the dot-com buzz. There was an excitement. Who's to blame? There's plenty to go around.

Do you feel, in retrospect, any remorse or responsibility, personally, for any of the local mortgage meltdown? At the end there, you were doing these ads: “Take a vacation, buy stuff, tap your equity.” And a lot of people did.

Seventy percent of what we did was fixed rates and credit scores over 700. The adjustable rate stuff we did was pretty vanilla. Yeah, we advertised heavily, but we did things the right way. The loans we approved were far and away mostly to responsible borrowers. For the most part, I feel good about the things we did. The radio show detailed a lot of loans people shouldn't be in. It detailed the ones they should be in.

Because we were the leaders in marketing, a lot of people think we did more bad loans than we did. Was I the leader in Detroit in mortgages? Yeah. But there were thousands of brokers in Detroit doing loans, and a lot of them were doing crazy things. I don't want to come off as saying we never did anything wrong, but we tried to do things the right way. The environment today is just so different.

Tom Henderson: (313) 446-0337, thenderson@crain.com

So they did things the right way in a city where the average home price is 18 grand and they were the largest lender?

That doesn't quite add up. I find it hard to believe Rock wasn't shady.

Especially when they tried to steal 500 bucks from me!

Should have asked if he missed Chauncey or hates AI.

If you remember, the Bush administration and Alan Greenspan wanted to open up home ownership to everyone, and in the real estate business that was great news. I'm not blaming the Bush administration, that's the last thing I'd do, but they were pushing it.

I hope Tahoe doesn't read that!

What did you do after you left Rock?

Basically, I took six months off. I spent some time with my mom in Florida. I spent time figuring out what I wanted to do next.

Ghay?

Bush tried to regulate the mortgage...oh nevermind.

What did you do after you left Rock?

Basically, I took six months off. I spent some time with my mom in Florida. I spent time figuring out what I wanted to do next.

http://www.virginmedia.com/images/1unexpeteddeaths-gal-psycho.jpg

Bar Mitzvah Battle

http://blog.mlive.com/fullcourtpress/2009/03/local_bar_mitzvah_gets_rowdy.html

http://a1135.g.akamai.net/f/1135/18227/1h/cchannel.download.akamai.com/18227/podcast/DETROIT-MI/WKQIM-IP/2009-03-23-0050000-76.mp3

Police looking into altercation involving Cavs owner

Posted Mar 27 2009 4:06PM

DETROIT (AP) -- Police are investigating an altercation between Cleveland Cavaliers owner Dan Gilbert and a former executive of his mortgage company at a suburban Detroit hotel.

Birmingham police Chief Richard Patterson said on Friday it involved Gilbert and David Hall, a one-time senior vice president at Rock Financial.

Patterson says the "simple altercation" occurred during an event on March 21 at the Townsend Hotel.

Gilbert did not immediately respond to an e-mail seeking comment. A company spokeswoman declined to comment. The Associated Press also sent an e-mail to Hall on Friday seeking comment.

Rock Financial is part of Livonia-based Quicken Loans Inc., of which Gilbert is chair and founder.

Badass.

David Hall plans to start own mortgage company, Hall Financial (http://e.ccialerts.com/a/hBLlqpmAGhvOMAdh$LYAI9EcHlw/cdb7)

Well folks, we are entering into the throes and last days of David Hall and the financial empire known as Quicken Loans.

I have reason to believe that the mortgage craze and refinancing boom of the past 5 years is coming to an end. Rock financials last hoorah is with their newest strategy, getting those on variable rates to convert to fixed rate loans.

it's widely known that the rising interest rates can kill a housing boom and also keep current homeowners from refinancing mortgages due to the higher rates.


In hindsight, this was a damn fine call on the housing market. Especially considering it was posted in 2006.

I thought the same when I bumped it.

He's back!!!

President of "Shore Mortgage"

And Shore Mortgage is back with the Pistons:

http://www.theoaklandpress.com/business/20150104/palace-sports-entertainment-partners-with-united-shore?source=most_viewed

Maybe that explains the win streak? ;)

It's hard to stay off the juice.

Ex-Rock spokesman David Hall's new pitch: His own mortgage business

http://www.crainsdetroit.com/article/20160417/NEWS/160419842/ex-rock-spokesman-david-halls-new-pitch-his-own-mortgage-business?X-IgnoreUserAgent=1&X-IgnoreUserAgent=1

I heard the commercial on the radio today. He's back.